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Recent Journal Posts

Sprouthouse Agency team summer recap: PR and communications team photo with Inc. 5000 fastest-growing private companies badge, Food & Wine event appearance, and cookbook feature.

Sprouthouse Summer

Close-up of a tablet screen showing the Google search homepage, with overlaid title text "Conquesting: The SEM Strategy Most Boutique Hotels Miss" Conquesting for hotels

Conquesting: The SEM Strategy Most Boutique Hotels Miss 

Grid of hospitality and food-and-beverage marketing images (cocktails, resort views, a seafood tower, food magazines, a growth marketing graphic), with overlaid title text "Stop Boosting Posts" and encouraging better paid social media for hotels

Stop Boosting Posts

Why hotels (usually) lose bookings — title over a woman viewing a hotel website on her laptop in a warmly lit lobby

Why Hotels (Usually) Lose Bookings

How to grow your boutique hotel's email list — title over a dimly lit modern hotel lobby with wooden lounge chairs

How to Grow Your Hotel’s Email List When Traffic Isn’t Converting

Decorative postcard-style graphic from Sprouthouse celebrating a trip to Florida, with a hand-written note, a "Greetings from Florida" vintage postcard, a crocodile, and a palm tree on a teal background

Hello from Florida 

Supporting Hospitality Workers’ Mental Health: Real Solutions from Industry Innovators

Raising the Next Generation of Business Founders 

Celebrating Our Founder with Inc.’s 2025 Female Founders 500 List   

Celebrating Black-Owned Businesses We Love

A New Look for Sprouthouse

Program Spotlight: Sprouthouse Internships

Program Spotlight: Sprouthouse Internships

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Find out what we've been up to:

Follow our social accounts to stay updated on the latest results, events, announcements, and more.

@sprouthouseagency

Consider this a group chat for your future. 🌱 We Consider this a group chat for your future. 🌱
 
We recently asked our team to share advice, lessons, and helpful reminders with a departing intern. What came next was an honest, thoughtful, and sometimes funny conversation about the lessons we’ve collected throughout our careers.
 
Swipe through for some of the things we wish we knew before entering the working world.
When was the last time you got any real, “old fash When was the last time you got any real, “old fashioned” mail?

Showing gratitude is an important part of the Sprouthouse DNA, so during our recent retreat, @melanybrobinson made time for each of us to write a thank-you note to someone who’s supported us along the way. We picked up our custom postcards (thanks @sheworkedreallyhard), wrote to a loved one, mentor, or friend, and sent them off—with actual stamps and everything.📮

The best part? Hearing what happened next. Parents, partners, kids, and friends reached out to say how much the notes meant to them. Some were inspired to write postcards of their own; others started gratitude journals.

In hospitality, we talk a lot about “surprise and delight,” those small, unexpected moments that make someone feel seen. This time, we got to bring that same spirit to the people who matter most to us.

Turns out gratitude travels pretty well by mail. 💌
Our Louisville office is growing. Welcome to the t Our Louisville office is growing. Welcome to the team, Ayanda Sutu and Gabbi Lanham! 🎉

We’re thrilled Gabbi and Ayanda are helping expand our Derby City footprint and their first few months were filled with big moments. There was orientation in Charleston, our company retreat in Maine, facilitating local TV segments, and regular facetime with our clients for brainstorms, dinners, and events. 

We're excited to continue building momentum in Louisville (and beyond), and can't wait to see what's ahead. 💙
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